banner
aatc
deem

Prerequisite: None
Duration: 12 Months
Full Time & Part Time Course available

 

SEMESTER 1

DCMID111T Design & Communication (39 Hours)
This subject explores the meaning of design. What purpose does it serve in our society and culture? It touches on issues such as meanings and identities and the roles played by design. This subject examines a range of theoretical approach, from traditional notions to modern functionality. It explores the intricate relationship between design, society and culture, the technological and even political implications.

DCMID112T Design Principals & Colour Theory (39 Hours)
This subject is an introductory unit to design. It deals with topics such as basic design vocabulary, visual grammer and other basic elements of design that are important to create visual communication such as colour, shapes balance and unity. It explores the applications and functions of colour and the meanings
associated with them.

DCMID111P Sketch Art (39 Hours)
Sketching is the fundamental of an idea. All works evolve from a sketch. Ideas are formulated, abstracted and built up through sketching. The class encourages the student to understand how useful sketching is in both the direction of Fine arts and Graphic Design. The objective is for the student to master and utilize the technique, reason and know how of basic sketching. They are encouraged to explore themselves and understand how sketching can work for them.

DCMID112P Digital Photography (39 Hours)
This subject introduces you to the fundamentals photography. It provides you with the necessary theoretical knowledge of the role of photographs in design and
communication; and the practical skills required to apply the basic principles of photography in image recording using the Digital SLR camera.


SEMESTER 2

DCMD121P 20th Century Design (39 Hours)
This subject is designed to put the various graphic styles of the last century into historical context and to show you how styles can be reproduced and repurposed to create your own modern designs. This subject will delve into movement and styles, overlaps and influences.

DCMD122P Typography & Layout (39 Hours)
This unit stress the importance of understanding type and layout and their applications. It requires student to explore and research the history typefaces, different types of layouts and their lead up to our modern definition of fonts and layout. This unit is conducted together with DCMD121 and a complimentary unit

DCMD123P Ideation (39 Hours)
This subject introduces you to some idea generation, analysis and synthesis techniques within a problem-solving framework. Through these techniques, you will explore and develop fluidity of thought as well as an analytical mind. This subject introduces visual literacy where you develop your personal visual language to communicate a great variety of concepts. You will also develop and demonstrate your aesthetic awareness and design sensibility.


DCMD124P Portfolio & Presentation Skills (39 Hours)
While it may be easy to conceptualise inside your head, it it much harder to express those concepts in words and in a presentable manner. This subjects sims to sharpen your presentation skills as well as creating your own website and portfolio bag.